The Press Ball
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TSEC was the brainchild behind the formation of one of the largest and most high profile media fundraiser in the UK, The Press Ball. In collaboration with Piers Morgan, then editor of The Mirror Newspaper and other leading Newspaper Editors and Media Moguls in the UK, we gathered the support of every national news and broadcast media to band together and form an event to benefit the Newspaper Benevolent Fund (NPF). The event sold out every year and raised vast sums for NPF.
TSEC was not only responsible for event logistics, but also for marketing, sponsorship, branding, prizes and every other aspect of this high profile event. A major coup was to persuade HRH Prince Charles to become patron of the event, following a rocky relationship with the media over Princess Diana and press intrusion. The event won many awards internationally.