The Triangle Business Journal recently recognized Sally Webb, founder and CEO of The Special Event Company in the Raleigh suburb of Apex, N.C., as one of 28 honorees in its 2022 Women in Business Awards. For 25 years, the annual program has saluted women in North Carolina’s Research Triangle area who are exceptional leaders known for their business and community service accomplishments.

Sally Webb-Berry

CEO of the Special Event Company

“The Research Triangle region is home to some of the most brilliant women in their respective fields, so I’m extremely honored to be in the company of this year’s Women in Business award recipients,” said Webb. “I dedicate this to my incredible event planning team, who have provided our clients with a high level of creativity, commitment and focus as we navigated through the pandemic.”

Special Contributor to the Special Event Industry

Webb is nationally recognized as a pioneering entrepreneur and business operator. She is a past winner of Special Events magazine’s Lifetime Achievement Award and Top 25 Greatest Industry Influencer, as well as International Event Producer of the Year (Event Solutions), Enterprising Woman of the Year (Enterprising Woman), Top 50 Women Extraordinaire (Business Leader), and the Steve Kemble Leadership Award for outstanding contributions to the special event industry.

Webb earned similar accolades in her native United Kingdom, where she is a founding member and former president of the U.K. Chapter of the International Live Events Association (ILEA).

 About The Special Event Company

Since founding the Special Event Company 35 years ago, Webb guided the company’s growth as it became one of the most successful and creative event management firms in the U.S., working with world-class clients including Duke University, Lenovo, the NHL, YouTube, Google, Boy Scouts of America, First Citizens Bank, Blue Cross Blue Shield of North Carolina, Amgen, and many others.

Virtual Event Studio

Launching the Virtual Event Production Studio

In 2020 and 2021, as the event industry faced potentially devastating challenges due to COVID shutdowns, Webb directed the development of a virtual event production facility featuring a state-of-the-art studio for live video and content production. The offering has further solidified The Special Event Company as a multi-faceted, full-service provider of live, in-person and virtual event services and customized communications solutions for a wide range of clients. 

The Special Event Company Relocates to Apex

The Studio by The Special Event Company will fulfill your filming and broadcast needs. Our versatile and customizable studio space is located just outside Raleigh, minutes from the Research Triangle Park (RTP) and available to clients throughout the country. 

We create experiences to ignite change!

The Special Event Company delivers a strategic, creative, turnkey solution for live and virtual meeting and event planning services.

We provide event strategy development services for:

Academic Event Leadership Conference