Academic Events

Engaging your stakeholders.

Combining strategy, design, creativity, and robust logistics is a winning recipe to enable The Special Event Company to help deliver effective messaging for institutions across the globe. We develop compelling campaigns to engage your donors, students, alumni, parents, prospects, trustees and university leadership to support your delivery of programs and bring an effective return on investment.

Our proven track record in delivering award-winning academic programs, both nationally and internationally, make us one of the leading experiential educational event designers. We have been designated a Top 50 Global Event Company by Special Events magazine for the past three years and have won multiple awards for our academic programs. The Special Event Company is also the founder and producer of the Academic Event Professional (AEP) conference.

Let us bring our expertise to your programs to effectively achieve your development and branding objectives.

USC Meeting

Posters at GC

Watch how The Special Event Company worked with Elon University to produce its first-ever campaign launch!


  • Campaign strategy and delivery
  • Campaign kickoffs & closings
  • Academic conferences
  • President road shows
  • Alumni road shows
  • Donor relations strategy & events
  • Celebrations
  • Commencements
  • Homecomings
  • Ceremonies
  • Leadership conferences
  • International programs
  • Virtual events


  • Strategy development
  • Creative concepts
  • A/V and stage set design
  • Branding
  • Content creation
  • Scriptwriting
  • Storyboards
  • Collateral creation
  • Exhibits
  • Apps and technology solutions
  • Virtual event platform design & management

Their input into The Coach K & FSB Leadership Conference has raised the bar for conference management in general at Duke University, and their expertise has been invaluable to us.

Executive Director

Duke Coach K Center on Leadership & Ethics

The Special Event Company is the founder and producer of the Academic Event Professional (AEP) conference. The conference provides a rare opportunity for event planners in academe to receive tailored professional development, network with one another, and visit with vendors that specialize in products for academic environments. Attracting both seasoned planners and industry newcomers, the conference focuses on topics unique to higher education events and helps them share – and create – best practices for the field.